Ed Reid and Keri Kofoid are a father/daughter real estate duo and long time locals of the Northwoods. We know and love the area and feel honored to help both buyers and sellers through their real estate journey.

Prior to Ed’s nearly 20 years of experience as a real estate professional, he was a local business owner for 21 years of a highly successful restaurant in downtown Minocqua.  If you are lucky he might share some of his world famous food with you!

Keri graduated from University of Wisconsin- Madison in 2007 with a Bachelors of Science degree, and decided to fulfill a lifelong dream of adventure.  After ten years of living in different states and traveling the world, she came to the realization that the beauty of Northern Wisconsin simply cannot be matched.  

Keri joined her father in 2018 and Reid Team Realty was born!  Our small team prides ourselves in taking a down-to-earth, honest, yet professional approach to our business.